{"id":57162,"title":"Building SL Wills \u2013 Week 9","description":"Learning Something New Every DayRunning a small business has been one big learning experience. Some days we\u2019re designing.  Other days we\u2019re updating the website, researching marketing or trying to understand how social media works","content":"<p><strong><span style=\"font-family:'TimesNewRomanPS-BoldMT';\">Learning Something New Every Day<\/span><\/strong><\/p><p><span style=\"font-family:'Times New Roman';\">Running a small business has been one big learning experience.<\/span><\/p><p><span style=\"font-family:'Times New Roman';\">Some days we\u2019re designing. Other days we\u2019re updating the website, researching marketing or trying to understand how social media works.<\/span><\/p><p><span style=\"font-family:'Times New Roman';\">If we\u2019re honest, it can be frustrating.<\/span><\/p><p><span style=\"font-family:'Times New Roman';\">You can spend hours creating something you\u2019re really proud of, only for it to reach a handful of people. But we\u2019re learning that consistency matters more than chasing one viral post.<\/span><\/p><p><span style=\"font-family:'Times New Roman';\">Each day we\u2019re improving, even if it\u2019s only by a little.<\/span><\/p><p><span style=\"font-family:'Times New Roman';\">Our goal has never been to become an overnight success. It\u2019s to build a brand that people genuinely trust and enjoy supporting.<\/span><\/p><p><span style=\"font-family:'Times New Roman';\">That\u2019s the kind of business we want SL Wills to become.<\/span><\/p>","urlTitle":"building-sl-wills-week-9","url":"\/blog\/building-sl-wills-week-9\/","editListUrl":"\/my-blogs","editUrl":"\/my-blogs\/edit\/building-sl-wills-week-9\/","fullUrl":"https:\/\/slwills.co.uk\/blog\/building-sl-wills-week-9\/","featured":false,"published":true,"showOnSitemap":true,"hidden":false,"visibility":null,"createdAt":1782755246,"updatedAt":1782755321,"publishedAt":1782755321,"lastReadAt":null,"division":{"id":432528,"name":"SL WiLLS"},"tags":[],"metaImage":{"original":"https:\/\/images.podos.io\/5hvw44yim0kpxnwpti48emb6htjmekoyvdxi7w7vbeq9y72x.jpeg","thumbnail":"https:\/\/images.podos.io\/5hvw44yim0kpxnwpti48emb6htjmekoyvdxi7w7vbeq9y72x.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/5hvw44yim0kpxnwpti48emb6htjmekoyvdxi7w7vbeq9y72x.jpeg.jpg?w=1920&h=1440"},"metaTitle":"","metaDescription":"","keyPhraseCampaignId":null,"series":[],"similarReads":[{"id":57160,"title":"Building SL Wills \u2013 Week 7","url":"\/blog\/building-sl-wills-week-7\/","urlTitle":"building-sl-wills-week-7","division":432528,"description":"One thing has become clear since we started. The best part of this journey isn\u2019t the number of followers or website visits. It\u2019s hearing from people who connect with our designs and understand why we created them","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/y6zh6rjnzuontu6bfijnlg1pnfuqfggv2ku6ethntywpvupt.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/y6zh6rjnzuontu6bfijnlg1pnfuqfggv2ku6ethntywpvupt.jpeg.jpg?w=1920&h=1440"},"hidden":0},{"id":57164,"title":"Building SL Wills \u2013 Week 11","url":"\/blog\/building-sl-wills-week-11\/","urlTitle":"building-sl-wills-week-11","division":432528,"description":"Celebrating the Small WinsRunning a business teaches you to celebrate things that others might not even notice. A new follower. A website visitor","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/9p4g8hgzg5efjwocepebjc5xdcqwtzu2bigpwyeeblqogwf2.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/9p4g8hgzg5efjwocepebjc5xdcqwtzu2bigpwyeeblqogwf2.png.jpg?w=1920&h=1440"},"hidden":0},{"id":57154,"title":"Building SL Wills \u2013 Week 2","url":"\/blog\/building-sl-wills-week-2\/","urlTitle":"building-sl-wills-week-2","division":432528,"description":"This week was all about turning ideas into reality. We\u2019ve spent hours working on designs, choosing products and learning everything we could about running an online clothing brand. There are plenty of questions and a lot of trial and error, but every small step moves us forward","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/0ldgz1crqvg4zf5dp13sjr7kh76oekfrcajfsykljh4xgmlt.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/0ldgz1crqvg4zf5dp13sjr7kh76oekfrcajfsykljh4xgmlt.jpeg.jpg?w=1920&h=1440"},"hidden":0}],"labels":[]}