{"id":57154,"title":"Building SL Wills \u2013 Week 2","description":"This week was all about turning ideas into reality. We\u2019ve spent hours working on designs, choosing products and learning everything we could about running an online clothing brand. There are plenty of questions and a lot of trial and error, but every small step moves us forward","content":"<p><span style=\"font-family:'Times New Roman';\">This week was all about turning ideas into reality.<\/span><\/p><p><span style=\"font-family:'Times New Roman';\">We\u2019ve spent hours working on designs, choosing products and learning everything we could about running an online clothing brand.<\/span><\/p><p><span style=\"font-family:'Times New Roman';\">There are plenty of questions and a lot of trial and error, but every small step moves us forward.<\/span><\/p><p><span style=\"font-family:'Times New Roman';\">Building a business isn\u2019t about getting everything right straight away. It\u2019s about improving a little every day.<\/span><\/p>","urlTitle":"building-sl-wills-week-2","url":"\/blog\/building-sl-wills-week-2\/","editListUrl":"\/my-blogs","editUrl":"\/my-blogs\/edit\/building-sl-wills-week-2\/","fullUrl":"https:\/\/slwills.co.uk\/blog\/building-sl-wills-week-2\/","featured":false,"published":true,"showOnSitemap":true,"hidden":false,"visibility":null,"createdAt":1782754260,"updatedAt":1782754476,"publishedAt":1782754475,"lastReadAt":null,"division":{"id":432528,"name":"SL WiLLS"},"tags":[],"metaImage":{"original":"https:\/\/images.podos.io\/0ldgz1crqvg4zf5dp13sjr7kh76oekfrcajfsykljh4xgmlt.jpeg","thumbnail":"https:\/\/images.podos.io\/0ldgz1crqvg4zf5dp13sjr7kh76oekfrcajfsykljh4xgmlt.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/0ldgz1crqvg4zf5dp13sjr7kh76oekfrcajfsykljh4xgmlt.jpeg.jpg?w=1920&h=1440"},"metaTitle":"","metaDescription":"","keyPhraseCampaignId":null,"series":[],"similarReads":[{"id":57156,"title":"Building SL Wills \u2013 Week 4","url":"\/blog\/building-sl-wills-week-4\/","urlTitle":"building-sl-wills-week-4","division":432528,"description":"As our collection has started to grow, so has our confidence. Each new design helped shape what SL Wills stands for. We don\u2019t just want to sell clothing","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/qnt1voeefppilwu0jssypeftohknvj98pj9dtqy5z9azlufn.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/qnt1voeefppilwu0jssypeftohknvj98pj9dtqy5z9azlufn.jpeg.jpg?w=1920&h=1440"},"hidden":0},{"id":57160,"title":"Building SL Wills \u2013 Week 7","url":"\/blog\/building-sl-wills-week-7\/","urlTitle":"building-sl-wills-week-7","division":432528,"description":"One thing has become clear since we started. The best part of this journey isn\u2019t the number of followers or website visits. It\u2019s hearing from people who connect with our designs and understand why we created them","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/y6zh6rjnzuontu6bfijnlg1pnfuqfggv2ku6ethntywpvupt.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/y6zh6rjnzuontu6bfijnlg1pnfuqfggv2ku6ethntywpvupt.jpeg.jpg?w=1920&h=1440"},"hidden":0},{"id":57157,"title":"Building SL Wills \u2013 Week 5","url":"\/blog\/building-sl-wills-week-5\/","urlTitle":"building-sl-wills-week-5","division":432528,"description":"This week has reminded us that every follower matters. Behind every like, comment and share is a real person choosing to support a small family business. That\u2019s something we\u2019ll never take for granted","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/6onjwydjzbsf6vjux5egwy7qpruij6zsplotdcqiekddoyb4.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/6onjwydjzbsf6vjux5egwy7qpruij6zsplotdcqiekddoyb4.jpeg.jpg?w=1920&h=1440"},"hidden":0}],"labels":[]}